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part time imageMore About Me

I've been a full-time freelance writer since 1998, when Rich and I packed in the high stress, high cost New York City life for the quiet of northern California. Things haven't been as quiet as I expected.

I'd moved to New York right after graduating from Princeton. I worked at Adweek Magazine as a features reporter. After stints at Cosmopolitan and Glamour, I realized the Web was way sexier than lipstick. From 1995-1998, I developed Web sites for Reader's Digest, Fodor's Travel Guides, IBM and other clients as editorial director at Nicholson New York. I somehow kept writing about careers, business and technology for magazines.

In 1998, my partner Rich Rojo and I headed to northern California, where I launched my full-time freelance career (while he launched a regional nature museum called Turtle Bay Exploration Park). I wrote technology, travel and retirement-related features for The Wall Street Journal, and book reviews, business and career stories for many other magazines including Forbes FYI, SmartMoney and Chief Executive. In 1999, Chief Executive asked me to launch a spin-off called DotCEO. The magazine lasted just two issues before the Great Dot-Com crash of 2000, but I worked with a bang-up team of writers and designers.

Since 2000, I've specialized in personal finance and business, but written scores of general features and a few books as well. My most recent, with demographer Maddy Dychtwald, is Influence: How Women's Soaring Economic Power Will Transform Our World for the Better (Hyperion, 2010). Publisher's Weekly called it "a riveting exploration of women's economic emancipation.

My earlier collaboriations include The Family CFO: The Couple's Business Plan for Love and Money, (Rodale, 2004), co-written with Mary Claire Allvine, a certified financial planner, and This is How We Do It: The Working Mother's Manifesto, written with Carol Evans (Hudson Street Books, 2006).

In 2010, I had the phenomenal good fortune to spend a year at Stanford as a John S. Knight Fellow in Journalism, where I organized a conference called The Future of Freelancing, to help writers stick to our knitting despite the media upheaval.

In my free time, I try to keep the twins from hacking into my iPhone.